Computers have become such an important part of virtually everyone’s life in our society and the story of these two companies and their founder is fascinating. It’s also interesting that the one with the better business sense but inferior design won the war in many ways.
In supermarkets where loads of veggies is stacked and dumped, freshness may not be a priority. Keeping a track of all that’s been brought in can be time consuming and not all buyers may have a knack for freshness count. The Fresh Code offers a simple solution to this problem; it’s an intelligent barcode with a graph that indicates the freshness level. As time passes by, the graph on the barcode keeps receding, till it finally reaches “0”; indicating that the veggie needs to be dumped and not sold.
Logo designing is an immensely delicate art which can go a long way in making or breaking a brand. Some men and women have conquered such professionalism in this field that they have left a great impact on our society. The designs we come across in our day to day life have been created by these “artists”. Below are the personalities who have achieved fame in this field.
Ruth Kedar
Probably known best for her designing the Google logo, Ruth was born in Brazil but later moved to Israel where she got her degree of architecture. She then moved to Stanford University where she did her Masters program in design. She has won the award winning Analog deck and Duolog deck. She’s been displaying her online art collection since 1994 on Art.Net. She’s been a consultant art designer at Stanford University for 15 years.
Herbert l. Lubalin
He was a prominent American graphic designer who provided visual beauty to 3 magazines. These were Eros, Avant grade and Fact. He spent his last years working for the newly founded international typographic corporation.
Paul Rand
He is known for his design of the IBM logo as well as the ABC logo. He was an American graphic designer and concentrated on corporate logo designs. He was one of the people who founded the Swiss style of Graphic design. He taught design at the Yale University and was later inducted in New York art director’s club hall of fame in 1972.
Walter Landor
Probably known mostly for designing the Fedex logo, Landor was born in Munich. He was a famous brand designer and founder of Landor Associates. He always had a talent in designing packages and logos. He worked with brands like Del Monte, Malboro, Fujifilm, Tab & Bank of America. He also designed corporate identities of many airlines like British airlines, Japan airlines, Singapore airlines etc.
Wally Olins
Olins is one of the most sought after personalities when it comes to branding. He founded Saffron consultants in 2001 after being the chairman of wolff olins till 1997. He was also awarded a CBE in 1999. He was nominated for the prince Philip Designers prize in 1999. He was given the Reputation institutes’ first ever Lifetime achievement award in 2006.
Milton Glaser
Best known for the ‘I love new york’ logo, he started his own studio, Milton Glaser, Inc, in 1974. His work has won numerous awards from Art Directors’ clubs, Type directors’ club, and the American Institute of graphic arts. In 1979 he was made honorary Fellow of the Royal Society of arts. He has taught at School of visual arts and at cooper union in New york.
Bob Gill
He’s an unorthodox person with enormous talent. He’s designed for Apple Corps records, Rainbow Theater, Universal pictures, queen and High times magazines and the United Nations. He’s won a number of awards, and has designed numerous film titles.
Alan Fletcher
He founded the design firm Fletcher/Forbes/Gill with Colin Forbes and Bob Gill in 1962. Their clients included Pirelli, Cunard, Penguin Books and etc. Gill left in 1965. He made the logo for Reuters, Victoria and Albert museum and Institute of Directors. He won the Prince Philip Prize for designer of the year. He was inducted in to the hall of fame of the New york Art Directors club in 1994 and became an honorary fellow of the London institute in 2000.
Chermayeff and Geismar
It is a graphic design firm founded by Ivan Chermayeff and Tom Geismar. The studio has designed logos for companies such as Mobil oil, PBS, Chase Bank, Xerox, National Geographic and many more. They have designed print and motion graphics for Armani Exchange, Hearst corporations, and many more.
Saul Bass
Saul bass was a multitalented person. He was successful as a graphics designer and filmmaker. His main projects in graphics design included movie posters and logo designs.
His most famous logos are the Avery International logo, continental Airlines logo and the United Airlines logo.
Competition is fierce between the various web browsers on the market. After Chrome and Firefox, Opera is the latest to launch an updated version. Paradoxically though, Microsoft recently released a multiple choice screen that enables users to select their program of preference for surfing the Web.
It is no easy task to choose between the different web browsers that are now available. Microsoft’s Internet Explorer dominated the market four years ago. However, since then the situation has changed a great deal. Several other high-quality web-surfing programs have either been developed or gained ground. After the veteran Explorer, the best known is Mozilla’s Firefox. This program has gradually won over more and more users since 2002 thanks to its speed and advanced applications for enjoying multimedia. As for Google’s Chrome, version 1.0 was launched in late 2008 and is looking ever more appealing. Currently, an estimated 5 to 10% of web surfers use the Mountain View company’s program, while some 30% opt for Firefox. Furthermore, Apple launched a Windows version of its Safari browser in 2007, but the software has proved disappointing.
In early March of this year, seeking to put an end to the constant accusations of abuse of power, Microsoft added a screen to Internet Explorer that enables users to select their browser of choice, with a randomly-ordered list of the programs in question. This option, known as the “ballot screen”, is also included in the installation process of Windows 7. The five best-known browsers are listed: Safari, Firefox, Chrome, Opera and of course Explorer. Before this screen was launched, Chrome and Mozilla made the wise move of releasing a new update. A little later, Opera followed suit. Their new version (10.5) looks strong, incorporating a wide range of new features, including the new “Javascript Carakan” and “Presto 2.5″ engines and the “Vega” vector graphics library. Some experts are claiming that Opera is now the fastest browser.
This impressive key sculpture was unveiled on March 9, 2010 in Prague.
It was designed and built by the most influential Czech artist Jili David, using 85,741 metal keys.
It symbolizes 20 years that have passed since the Velvet Revolution and the jangling keys were its symbol.
Albert Einstein has long been considered a genius by the masses. He was a theoretical physicist, philosopher, author, and is perhaps the most influential scientists to ever live.
Einstein has made great contributions to the scientific world, including the theory of relativity, the founding of relativistic cosmology, the prediction of the deflection of light by gravity, the quantum theory of atomic motion in solids, the zero-point energy concept, and the quantum theory of a monatomic gas which predicted Bose–Einstein condensation, to name a few of his scientific contributions.
Einstein received the 1921 Nobel Prize in Physics “for his services to Theoretical Physics, and especially for his discovery of the law of the photoelectric effect.”
He’s published more than 300 scientific works and over 150 non-scientific works. Einstein is considered the father of modern physics and is probably the most successful scientist there ever was.
10 Amazing Lessons from Albert Einstein:
1- Follow Your Curiosity
“I have no special talent. I am only passionately curious.”
What piques your curiosity? I am curious as to what causes one person to succeed while another person fails; this is why I’ve spent years studying success. What are you most curious about? The pursuit of your curiosity is the secret to your success.
2- Perseverance is Priceless
“It’s not that I’m so smart; it’s just that I stay with problems longer.”
Through perseverance the turtle reached the ark. Are you willing to persevere until you get to your intended destination? They say the entire value of the postage stamp consist in its ability to stick to something until it gets there. Be like the postage stamp; finish the race that you’ve started!
3-Focus on the Present
“Any man who can drive safely while kissing a pretty girl is simply not giving the kiss the attention it deserves.”
My father always says you cannot ride two horses at the same time. I like to say, you can do anything, but not everything. Learn to be present where you are; give your all to whatever you’re currently doing.
Focused energy is power, and it’s the difference between success and failure.
4- The Imagination is Powerful
“Imagination is everything. It is the preview of life’s coming attractions. Imagination is more important than knowledge.”
Are you using your imagination daily? Einstein said the imagination is more important than knowledge! Your imagination pre-plays your future. Einstein went on to say, “The true sign of intelligence is not knowledge, but imagination.” Are you exercising your “imagination muscles” daily, don’t let something as powerful as your imagination lie dormant.
5- Make Mistakes
“A person who never made a mistake never tried anything new.”
Never be afraid of making a mistake. A mistake is not a failure. Mistakes can make you better, smarter and faster, if you utilize them properly. Discover the power of making mistakes. I’ve said this before, and I’ll say it again, if you want to succeed, triple the amount of mistakes that you make.
6- Live in the Moment
“I never think of the future – it comes soon enough.”
The only way to properly address your future is to be as present as possible “in the present.”
You cannot “presently” change yesterday or tomorrow, so it’s of supreme importance that you dedicate all of your efforts to “right now.” It’s the only time that matters, it’s the only time there is.
7- Create Value
“Strive not to be a success, but rather to be of value.”
Don’t waste your time trying to be successful, spend your time creating value. If you’re valuable, then you will attract success.
Discover the talents and gifts that you possess, learn how to offer those talents and gift in a way that most benefit others.
Labor to be valuable and success will chase you down.
8- Don’t Expect Different Results
“Insanity: doing the same thing over and over again and expecting different results.”
You can’t keep doing the same thing everyday and expect different results. In other words, you can’t keep doing the same workout routine and expect to look differently. In order for your life to change, you must change, to the degree that you change your actions and your thinking is to the degree that your life will change.
9- Knowledge Comes From Experience
“Information is not knowledge. The only source of knowledge is experience.”
Knowledge comes from experience. You can discuss a task, but discussion will only give you a philosophical understanding of it; you must experience the task first hand to “know it.” What’s the lesson? Get experience! Don’t spend your time hiding behind speculative information, go out there and do it, and you will have gained priceless knowledge.
10- Learn the Rules and Then Play Better
“You have to learn the rules of the game. And then you have to play better than anyone else.”
To put it all in simple terms, there are two things that you must do. The first thing you must do is to learn the rules of the game that you’re playing. It doesn’t sound exciting, but it’s vital. Secondly, you must commit to play the game better than anyone else. If you can do these two things, success will be yours
